branding digital
When our friends over at Dynasty Spirits asked us to develop an artisan gin brand, we answered with, “Of course, let us be.gin.”
Inspired by the Victorian era and with our own Caliber twist, we created a brand story and custom illustrations, and added an aura of mystery to surround an otherwise classic brand. From packaging to in-store displays to a new website, Caliber created an intriguing brand that plays on the darker side of human nature.
